Margarita Gómez is the inaugural executive director of the People in Government Lab (PeopleGov ), located in the Blavatnik School of Government at Oxford University. The PeopleGov Lab is the School's innovation-in-government project aiming to improve the motivation, responsiveness and effectiveness of people working in government. Margarita has more than 12 years of experience working to build better governments and to design more effective public policies. Throughout her career, she has blended practice and theory, in both academia and the public sector. Previous to her current appointment, Margarita founded and led the first Behavioural Unit in Mexico and served as principal advisor to the Minister of Public Safety and Ministry of Defence in Mexico.